by: Jacqui Shemilt, 16 October 2025 Old habits feel normal. Smarter habits create growth. A salesman we worked with was doing what he’d always done: ✍️ Jotting meeting notes in a notebook ⌨️ Typing them up at night 📧 Emailing them back to the office for someone else to enter It felt “normal” - but it was wasting hours every week. We helped him flip the script: notes go straight into the CRM from his phone. No double handling. No delays. More time for selling. Scaling isn’t a